Korean Music Video Critics: IU and DinDin

Welcome to a new series HKC is starting up!

What is Korean Music Video Critics?

This series, Korean Music Video Critics (KMV Critics, as we like to call it) is your place to watch reviews of the latest Korean music videos from a non-Korean, "foreigner" perspective. We hope to expand your Korean music horizons with our choice of videos and provide critique on the music videos we love to watch!

KMV Critics’ videos are divided into different segments to analyze each part of the music video and delve deep into areas such as the plot, aesthetic, music, dance and more.

This Week on KMV Critics

This week we critiqued IU’s Palette and 딘딘 (DinDin)’s 외로워서 죽음 (Super Super Lonely). The two videos provide very different listening and viewing experiences, so make sure to watch each video and our critiques!

Since this is a new series, make sure to leave comments and suggestions for future videos. Also, don’t forget to share your thoughts of the music videos in the comments below!



Content Creator

Rocky Reinagel is a MA candidate and graduate assistant in second language studies at the University of Hawaiʻi at Mānoa; former president of Hanwoori Hawaiʻi; and a part-time English-language learner (ELL) teacher at Aliʻiolani Elementary School.